I chose the 'occasionally' option. I don't spend much time in the sun anyway, so I don't mind a bit of incidental exposure on my hair.
I used to be outdoors a lot more, and would always protect my skin but never thought to protect my hair - I loved the white blonde highlights the sun gave me. However, now I'm much more aware of hair care and realise how damaging that sun bleaching is - the ends of the previously sun bleached parts do still just break off! If I spent more time in the sun I would definitely protect my hair now.
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