Originally Posted by
TatsuOni
And the beauty industry also makes sure that one trend never stays for too long. It has to change often, to get people to buy the new stuff that's trending. One example. Some years ago a face was not allowed to be shiny in any way. Mat products was the thing. And now its supposed to have "glow". Just to make people buy something different if you ask me.
Influencers are a part of driving these insane trends too. They're everywhere, including the hair world and they're really trying to sell all of the "miracle" products that they are currently sponsored by.
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