Interesting! I'm sort of a keratin addict, but haven't heard of this particular product line yet. If you want to toss the treatment, because you don't wanna use heat on your hair, i suggest you could simply try to use it like a deep contitioner, leaving it on with a shower cap and a warm towel. I didn't look up the ingredient, but as long as it has Keratin in it, it should penetrate somewhat into the hair and should have an effect, maybe not as dramatic as advertised, but still.
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