Sounds like you're getting breakage. I found I had more and more damage as my hair got longer. That's probably what you're experiencing as well - more wear and tear as it's able to rub on more things. I did the every-3-month trims and it was okay, but I also kept my hair down all the time so I still had damage. And I was only trimming 1/4" each time, so if I had trimmed 1/2" or more, it may have helped more.
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